HSA AIPRO
For cleaning business owners

Grow Your Cleaning Business With an AI Coach on Call 24/7

Straight answers on quotes, cleaners, clients and marketing, grounded in how Home Service Academy coaches. Plus the full Playbooks: the scripts, templates and videos to act on every answer.

Get HSA AI Pro Now $99 USD every 30 days, plus applicable taxes · Cancel anytime

Question: My cleaner just called. The house is way dirtier than the client said, and she hasn't started yet. What do I do?

Answer from HSA AI: Tell her not to start, and have her send you photos. Once she starts, your leverage to re-quote is gone.

  • Ask how long it will actually take.
  • If that drops her below $30 an hour, re-quote.
  • Call the client with a flat add-on price, never an hourly rate.

Sample answer, shortened for this page.

1,000questions a month
24/7right from your phone
FullPlaybooks included
Home Service Academy: 4.5 TrustScore on Trustpilot Secure checkout through Whop 7-day money-back guarantee on your first payment Cancel anytime

HSA AI Pro

$99 USD / 30 days

plus applicable taxes · That's $3.30 USD a day

Yes! Give Me HSA AI Pro 7-day money-back guarantee on your first payment

$99 USD every 30 days, plus applicable taxes. Renews every 30 days. Cancel anytime; no refunds for partial periods. 7-day money-back guarantee on your first payment, once per business; renewals aren't refundable. Read the billing terms and refund terms.

Here's What HSA AI Pro Helps You Do

  • Quote any job with confidence: move-outs, deep cleans, recurring cleans and the ones that sound really bad, priced the way our coaches teach.
  • Handle problems the moment they happen: no-shows, complaints, re-cleans and cancellations, with what to say and do right now.
  • Book more of the leads you already get: call scripts, follow-up and price objections, plus Thumbtack and Google Local Services Ads.
  • Hire cleaners you can count on: where to find them, how to interview and test them, and how to keep quality high.
  • See where your money is going: margins, cleaner pay and what to fix first when revenue climbs but your bank account doesn't.
  • Always know your next step: most answers end with one short question about what to do next, so you keep moving.
Start Getting Answers Today $99 USD every 30 days, plus applicable taxes · Cancel anytime

Sample answers

Real Questions. Straight Answers.

Example answers, written from our topic guides and checked line by line against them, then shortened for this page. In the app, answers can also link a guide's video, script or template when it has one.

Pricing

Someone wants a quote on a hoarder house and it sounds really bad. How do I price it without losing my shirt?

Don't give a firm quote over the phone from square footage alone.

Get photos or a walkthrough video of every room, and ask about trash removal, pet waste, pests, mold, bodily fluids and needles. If any of those apply, decline. If you can take it, estimate cleaners and hours, add extra time for the unexpected, and price it at cleaners × hours × $70. Give a flat price, not the hours, and note it may be adjusted if the home is significantly different.

No-shows

My cleaner didn't show up and isn't answering. The client is furious. What do I do right now?

Call the client immediately and apologize. Don't text.

Frame it as out of character: "This is not like them at all. Let me see what we can do to get you taken care of." Don't over-explain or make excuses. Then call your other cleaners and find who can get there fastest, same day if at all possible, or the next closest slot a day or two out. Give the client the new ETA with buffer. Because they're upset, offer a discount before they ask: $50 off, or up to $100 off if they're very upset, with owner approval if you're a rep.

Paid ads

I'm spending hundreds on Thumbtack leads and barely booking anyone. What am I doing wrong?

Check three things.

First, speed: reply inside Thumbtack within one minute, call, call again right away if no answer, then text. Keep following up by call and text once a day for 5 days. Second, work the Leads tab only. Opportunities have already been contacted by multiple other pros. Third, close rate: if you're closing under 30%, limit your budget and focus on improving sales first. Ramp up once you're at 35-40% or better. Also make sure you have at least one five-star review before paying for leads.

Money and margins

Revenue keeps going up every month but my bank account isn't. Where is the money going?

Look at cleaner pay.

If cleaners are taking more than 50% of each job, your margins can disappear quickly. Say you grow from $20,000 to $30,000 a month, but it costs an extra $6,000 in cleaner pay, $2,000 in advertising and $2,000 in overhead. Revenue is up 50% with no extra profit. That $6,000 is 60% of the new revenue. At 50%, the same growth would have added $1,000. Also check marketing costs, underpricing, overhead creep, close rate, conversion to recurring, owner withdrawals and taxes set aside.

Complaints

A client says my cleaner missed a bunch of spots and she wants her money back. Do I refund her?

Not by default.

Lead with your 24-hour satisfaction guarantee and offer a re-clean. Ask what was missed and whether the final walkthrough was actually done, since almost every quality complaint traces back to it. Get photos of the missed areas before scheduling the re-clean. Be clear she gets one re-clean, covering only the missed areas, and book it as fast as you can. A refund, partial or full, is only for a real company mistake a re-clean can't fix, and if someone on your team takes the call, only with your approval.

Sales calls

I gave a price and she said she needs to think about it and check with her husband. How do I stop losing these?

Don't answer it with a follow-up call.

Ask an open question first: "Is there something specific you're looking for in a cleaning company?" or "I know you said the price sounds good. Is there something else holding you back right now?" If it's the husband, and only once she's given you a positive signal, book it tentatively: nothing is charged until after the clean, and one call cancels it. If it's really price, ask what she had in mind, lead with background checked and insured, then ask "If I can get it to that, do you want to book right now?" Get the yes first, then find the discount.

Get Answers Like These 7-day money-back guarantee on your first payment

What's inside

Everything You Get With HSA AI Pro

An AI coach built for cleaning businesses, plus the full Playbooks library to put every answer to work.

Core · HSA AI

Your AI Coach, On Call 24/7

  • Up to 1,000 questions a month
  • Built to search our coaches' topic guides before it answers
  • Type your question or say it out loud
  • Every chat saved and searchable by title
  • A few setup questions tailor answers to your business
Pro · Playbooks

The Full Playbooks

Included with Pro

Step-by-step videos, scripts and templates for running your cleaning business, sorted by topic. When an answer links one, it opens right away.

Call scripts
  • The inbound sales call
  • The follow-up call
  • The after-the-clean recurring call
  • The hiring interview call
Walkthrough videos

Setting up the business, marketing, hiring and tracking your numbers, shown step by step. Some scripts come with a walkthrough video too.

Templates and worksheets

Fill-in spreadsheets and templates, like a pricing spreadsheet and a P&L template, ready to use in your business.

Linked in your answers

Ask about a sales call or a hire, and HSA AI can link the script, video or template that goes with it.

Topic 1

Pricing & Quoting

  • Price by home size and clean type
  • Quote move-outs and the hard jobs
  • Check your margins
Topic 2

Sales Calls

  • The inbound call, start to finish
  • Price objections and "let me think about it"
  • Turn first cleans into recurring
Topic 3

Getting Customers

  • Thumbtack and Google Local Services Ads
  • Warm outreach and cold DMs
  • Organic social and ad copy
Topic 4

Hiring Your Team

  • Find and test reliable 1099 cleaners
  • Contractor agreements
  • When and how to hire a VA
Topic 5

Clients & Problems

  • No-shows, complaints and re-cleans
  • Customer policies
  • Save a cancellation, raise a rate
Topic 6

Operations & Growth

  • Systems, scheduling and Booking Koala
  • Money, margins and taxes
  • Scaling past doing it all yourself
Unlock Everything in Pro $99 USD every 30 days, plus applicable taxes · Cancel anytime

The coaching behind HSA AI

Hear From HSA Students

HSA AI is built from Home Service Academy's coaching. These students built their cleaning businesses with our coaches.

Jared K.Home Service Academy student
Nikolai H.Home Service Academy student
Billy G.Home Service Academy student

These students' results aren't typical and aren't a promise of yours. Each video loads testimonial.to's player only when you press play.

I Want HSA AI Pro $99 USD every 30 days, plus applicable taxes · Cancel anytime

Rated Excellent on Trustpilot

What HSA Students Say

Reviews of Home Service Academy, the coaching program HSA AI is built from. Quoted exactly as written.

TrustScore 4.5 out of 5 on Trustpilot

Best decision I have made in my career by far, 10/10 would recommend

"I joined HSA in April 2024 with no prior business experience…"
Grey · Trustpilot review

My Amazing Experience with HSA

"At first I was skeptical of the price tag, but I decided to take a risk and start my own business with the help of HSA."
Paul S. · Trustpilot review

HSA and my coach Tommy are exceptional!

"HSA and my coach Tommy have been amazing to work with and I truly couldn’t have built a successful business…"
Madi L. · Trustpilot review

Fantastic Support!

"The support system is fantastic, and the resources are very good."
Jonathan B. · Trustpilot review

Changed my life

"Excellent coaching, excellent training."
Jeff R. · Trustpilot review

100/100 experience

"Since this is the first business I’ve built I knew I’d need help from a professional."
Ian · Trustpilot review

Built for every stage

Four Stages. Different Problems. One Place to Ask.

Here's what tends to come up at each stage, and the questions HSA AI is built to answer.

Why Owners Choose HSA AI Pro

What you getHSA AI ProGeneric AI chatbotGoogling and YouTube
Built only for cleaning businessesYesNoNo
Searches cleaning-business coaching guides before it answersYesNoNo
Answers your exact situation, any timeYesYesNo
Our coaches' scripts, templates and videosYesNoNo
A step-by-step Launch Plan for new businessesYesNoNo
Get HSA AI Pro $99 USD every 30 days, plus applicable taxes · Cancel anytime

Who this is for

HSA AI Pro Is a Fit If You…

  • Run a cleaning business, or you're launching one
  • Work with 1099 cleaners, or plan to
  • Want answers now, not next week
  • Would rather follow a playbook than guess
  • Are ready to stop doing every job yourself
  • Have questions every week, and want them answered

7-Day Money-Back Guarantee

Set up your business, open the full Playbooks and ask HSA AI your hardest questions. If it isn't for you, email us within 7 days of your first payment and we'll refund it in full. Renewals aren't refundable. Once per business; see our Terms.

No contract: Pro renews every 30 days until you cancel. Cancel anytime from Settings in the app or in your Whop account, and you keep Pro through the end of the 30 days you've paid for.

Sergio & Johnny, Co-founders, Home Service Academy
Sergio and Johnny on stage with Home Service Academy students at a live event

Who built this

We've Helped Thousands of Owners Start and Scale. Now Our Playbook Answers Back.

Through Home Service Academy, we've helped thousands of people learn how to build a cleaning business that runs on recurring clients and a team of cleaners, not your own two hands.

The problem was access. Not everyone is ready to work with our team 1-on-1, and the questions don't wait for the next coaching call. They come up in the driveway, between jobs and late at night.

So we built HSA AI to answer the way our coaches do, any time. Pro adds the full Playbooks: our scripts, templates and walkthrough videos, linked right into your answers.

Sergio & Johnny, Co-founders

Frequently Asked Questions

Is this just ChatGPT with a logo?

No. Before it answers, HSA AI is built to search our topic guides, written by coaches who have owned and scaled cleaning businesses, and follow that approach. It gives you a specific recommendation and the reasoning behind it, not a generic list of options.

What's included in Pro?

Up to 1,000 questions a month, answers grounded in our coaching, and the full Playbooks: step-by-step videos, call scripts and templates for running your cleaning business. When an answer links a video, script or template, it opens right away.

Do I need to already have a cleaning business?

No. When you sign up, HSA AI asks a few setup questions. A new business gets a Launch Plan that walks you through starting, one step at a time, and a running business gets answers tailored to what you told us.

Who is it built for?

It's built mainly for residential cleaning companies that work with 1099 contractor cleaners. Commercial and specialty operators can ask too. When a question falls outside our coaching, it's designed to tell you up front before giving general guidance.

What topics does it cover?

Its answers draw on our topic guides:

  • Running the business: starting out, business setup, services and pricing, money and margins, taxes, contractor agreements, hiring cleaners and virtual assistants
  • Clients: complaints and re-cleans, client management, customer policies, and inbound and recurring sales calls
  • Marketing: marketing strategy, warm outreach, cold DMs, organic social, paid ads (Thumbtack and Google LSA), ad copy and metrics
  • Operations and growth: operations and systems, scaling, and Booking Koala
What if it doesn't know the answer?

It's built to say so. When our topic guides don't cover your question, it's designed to tell you that up front before giving general guidance. If a question is too vague, it's designed to ask one clarifying question instead of guessing. On legal, tax and insurance questions it points you to a licensed professional.

Does it work on my phone?

Yes. Open app.hsacleanai.com in your phone's browser, with nothing to download, and add it to your home screen if you like. Type your question or say it out loud.

Will it make me money?

No one can honestly promise that. You get answers, scripts, templates and guidance. Results depend on you and your market.

Is there a money-back guarantee?

Yes. If HSA AI Pro isn't for you, email info@hsacleanai.com within 7 days of your first payment and we'll refund that payment in full. Renewals aren't refundable. Once per business; see our Terms.

How does billing work?

HSA AI Pro is $99 USD every 30 days, plus applicable taxes. It renews every 30 days until you cancel. You pay through Whop, our payment provider, and your card statement shows the charge as coming from Whop. If you ask within 7 days, you get the first payment of your plan back in full (once per business). Renewals and other payments are non-refundable, including partial periods, except where required by law. The details are in our billing terms.

How do I cancel?

Anytime, from Settings in the app or in your Whop account. No contract, no phone call. You keep Pro through the end of the 30-day period you've paid for.

Who can see my chats?

Your chats are saved to your business account. We never use your chats to train AI models. Your question and recent messages in the same chat are sent to our AI provider, Anthropic, to write each answer. Our Privacy Policy has the details.

Can I talk to a real person?

Yes, though HSA AI itself is an AI assistant, not a person. For questions about signing up or your account, email info@hsacleanai.com.

HSA AI Pro

Here's Everything You Get

  • An AI coach for your cleaning business, 24/7Included
  • Up to 1,000 questions a monthIncluded
  • The full Playbooks: videos, scripts and templatesIncluded
  • Links in answers that open right awayIncluded
  • A step-by-step Launch Plan for new businessesIncluded
  • Ask by voice, right from your phoneIncluded
  • Every chat saved and searchableIncluded

$99 USD / 30 days

plus applicable taxes · That's $3.30 USD a day

Yes! Give Me HSA AI Pro 7-day money-back guarantee on your first payment

$99 USD every 30 days, plus applicable taxes. Renews every 30 days. Cancel anytime; no refunds for partial periods. 7-day money-back guarantee on your first payment, once per business; renewals aren't refundable. Read the billing terms and refund terms. Already a member? Sign in.

HSA AI Pro · $99 USD / 30 daysplus applicable taxes · Cancel anytime Get Pro